The goal of the TOChina Corporate Mentorship (the “Mentorship”) is to provide an opportunity to young entrepreneurs to develop their business in/with China, assessing the potential, refinining the business idea and implementing it in the most appropriate way. A maximum of two (2) business ideas generated by the participants to the CMBP and with a high-potential of success in Europe and/or China (the “Mentorship Plans”) are selected every year (with a maximum of 3 applicants per Mentorship Plan), ahead of the program and/or at any point during it. The Mentorship Plans are evaluated, discussed and nurtured within the Mentorship Lab, thereby helping them to become reality, grow and generate revenues.
The Mentorship takes place during each year’s edition of the CMBP and in the 12 months following the program.